An operations platform that mirrors customers, appointments, and documents between GoHighLevel and FieldRoutes — so franchise staff work from one screen, and the business owns its own data.
GoHighLevel held contacts, marketing, and SMS. FieldRoutes held customers, subscriptions, appointments, and service documents. The same person existed in both — differently.
Statuses drifted between the CRM and the field-service system with nothing reconciling them.
Scheduling a walkthrough meant leaving the CRM the staff were already working in.
The field-service history existed only inside a vendor's platform, on the vendor's terms.
Every FieldRoutes record — customers, subscriptions, appointments, documents, photos — is stored in the platform's own database, so the business keeps operating independently of the vendor.
Authenticated panels render inside GoHighLevel contact pages. Walkthroughs and service calls are booked from the contact and sync to FieldRoutes.
ZIP-based franchise routing for every customer and lead, and SMS campaigns that check serviceability before they send.
The platform sits between the two systems and becomes the place staff actually work; both vendors keep doing what they're good at underneath.
GoHighLevel ↔ FieldRoutes customer sync with dynamic status resolution, so both systems agree on who the customer is and what stage they're at.
JWT-authenticated panels rendered in GoHighLevel contact pages. Property walkthroughs and service calls booked from the contact itself.
ZIP-based routing sends every customer and lead to the correct franchise without anyone deciding.
Bulk winback campaigns enriched with FieldRoutes status and ZIP serviceability, so messages only go to people the network can serve.
Postcard-match ROI reporting that ties marketing spend to real conversions, plus consolidated dashboards across every franchise.
Documents and photos held in object storage and served through an internal proxy; welcome letters generated and sent through the CRM.
One customer across both systems.
Work where the staff already are.
A complete local copy of operational data.
Staff manage a customer, book their appointment, and message them from one screen. The two systems agree on who the customer is and what stage they’re at. And the business holds a complete copy of its own operational data — on its own terms.
Integrations use an adapter pattern, so a new interface can ship before its credentials are configured.
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